…continue from Blogging tips on common mistakes -Part 1
4. Your blog does not reflect you and your business.
Your blog is a mess and your customers cannot seem to find any similarity between your blog and your business.
Your blog should be an extension of your business. Make your customers feel like they are doing business with you in the comfortable ambiance of your office. Your blogs should reflect your business image.
5. You have no idea about other blogs in the same field.
You do not spend time looking at other blogs to see what is being written about and to see the strategies that others are using. You do not know what is happening on the market.
Blogging takes commitments. You have to let your readers know that you are present and that they are able to contact you through your blogs. Give some of your time to your blogs.
6. Your blogs have no appropriate contents posted.
If all you ever have in your blogs are advertising and marketing about your products, expect your customers to get bored, go away and never come back. They have had enough of sales being presented to them.
Spare them the sales talk. Try to write something not about what you are offering. Find other related topics you can talk about.
7. You have not visited your blog site for some time.
One of the sins in blogging is not updating what is written. Expect to lose the traffic you have been getting.
If you are not doing anything about your blog, why have one in the first place?
